MAKE YOUR MARK IN BUSINESS
Why study marketing?
The marketing program at KY TECH provides a variety of opportunities for students at Madison Central. By studying marketing, you will have the opportunity to evaluate marketing as a potential career. Millions of Americans earn a living in marketing. Marketing provides a diversity of opportunities – from buying merchandise to being the president of a company, from selling clothes to designing ads, from processing bank transactions as a teller to managing a financial institution.
Even if you don’t think marketing is for you, you will learn how important it is for personal success. The skills and knowledge you gain from studying marketing will help you at school and on the job. Marketing skills are useful in any career because they involve understanding business as well as relating and communicating effectively with others. These are basic skills that employers expect from all levels of employees.
In order to help provide students with the tools needed for entry level positions in the field of marketing and financial services, the marketing technology program at KY TECH provides opportunities for high school in the following areas:
Salesperson Trainee – Financial Services
Salesperson Trainee - Fashion
Retail Marketing Skills Standards Certificate
Financial Services Skill Standards Certificate
CLASSES OFFERED IN MARKETING TECHNOLOGY DEPARTMENT:
Principles of Marketing
Financial Services I and II
Students enrolled in the marketing program have the opportunity to participate in DECA. The mission of DECA is to enhance the co-curricular education of students with interests in marketing, management and entrepreneurship. DECA helps students develop skills and competence for marketing careers, build self-esteem, experience leadership and practice community service.